Thursday, September 24, 2009

NYC Serves Up A Glass of Lard

Okay, Mr. Bloomberg we get it. We understand that there are food items being sold in your city that are not good for us. Personally, I think it's great that you forced restaurants to show their calories next to the prices, but these PSAs that I see on the subway might be pushing the ethical boundaries of advertisements.

It would be one thing to use a nondescript soda bottle in this ad, but it's another to use one with the distinct shape of a Coca-Cola product. The makers of PSAs need to face the fact that one photo making one company look bad does not make the competitor look bad. In the minds of some consumers this ad could even affirm Pepsi products over the competition.

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