Thursday, June 18, 2009

The Clean Coal Communications War Continues

Since starting this blog, I have been trying to give opinions on the various twists and turns on the war for the hearts and minds of the American public over Clean Coal Technology. After the election, things really cooled down from what I could see.

Now that the new administration is in office and the cap and trade system is moving forward, the energy company CEO who stands to benefit most from the system is making public appearances... even on the Colbert Report.

The Colbert ReportMon - Thurs 11:30pm / 10:30c
Jim Rogers
Colbert Report Full EpisodesPolitical HumorStephen Colbert in Iraq

All in all, this wasn't a horrible move for Rogers. The short interview was a good, soft way of explaining his company's goals. Plus, he actually mentioned that carbon sequestration is a by product of coal gasification, which few people actually mention. I hope this means that maybe we can finally have an open debate about the merits and costs of the technology.

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